IV · Basic · Sales
Digital sales consulting
Advice on investment and digital-marketing techniques — including AI — to improve online sales, with a business-specific use case.
What we can offer
How you sell online today (web, marketplace, social) and a channel plan with numbers, not opinions. A firm of 10 to 250 that wants to sell more without a forever agency. Includes a commercial AI use case (leads or follow-up) if it helps.
- Channel diagnosis (web, social, marketplace) with data.
- SEO, SEM, content, and analytics plan.
- Use case: lead ranking or follow-up copy; a human publishes.
- New channels and a revenue estimate. Measurement guide.
Who it is for
SMEs that sell — or want to sell — via web, marketplaces, or social, and need a channel plan with numbers.
Activities
- Current digital sales, social, and web presence.
- Team awareness of online selling and digital marketing.
- Medium/long-term online sales and presence strategy (SEO, SEM, social, analytics) with AI predictive models.
- AI use case and opportunity map for digital sales.
Initial diagnosis
- Online sales and digital presence.
- E-commerce platforms, social performance, and search visibility.
Results and deliverables
- Improvement areas versus competitors and trends.
- Recommendations for SEO, SEM, social, content, email, ads, and AI.
- Tracking guide with analytics tools (performance, improvements, decisions).
Use case
- Current channels (web, social, marketplace) and digital knowledge of the business.
- New-channel proposal and expected revenue lift.
- Implementation plan: resources, goals, metrics, and training.
How we deliver
- Channel diagnosis with data, not opinions.
- Media and content plan the commercial team can run.
- Bounded, measurable AI use case: lead ranking or follow-up copy; a human publishes.
Justification: on-site kickoff, work meetings, on-site close with sign-off, technical memo, and evidence per the call. Delivery window: 3 months from Agreement validation. Rules: Orden TDF/436/2024, de 10 de mayo.